Active Learning and Personalisation in the Magnetic Job Adverts course

Target audience:

Recruiters – all levels and settings (the content is applicable to in-house & agency staff)

The problem:

Job adverts not attracting enough ideal candidates – either there are lots of not suitable qualified or experienced applicants or few responses at all.

The solution:

A self-paced e-learning course highlighting the main aspects of the content and structure of job adverts that attract qualified candidates.

How it works:

The learners prepare to write compelling job adverts (or create effective prompts for the AI) by analysing candidate motivation and behaviour in job search. They engage in a number of hands-on activities that are structured in a way that activates their existent knowledge and helps to build gradually build on it. While some tasks have clear solutions, others, like in real-life, will depend on different variables that learners are prompted to consider.